Originally from the Ivory Coast and Uganda, Christopher is an auto executive with an expansive background in the retail and commercial automotive business. Christopher's experience spans over a decade, at Hyundai Canada, where he held leadership roles in Customer Experience, Sales including being a member of the Dealer Development team responsible for the launch of Genesis in Canada.
As he took on the responsibility to lead Volvo Canada's Commercial Sales operation, he was responsible for the company's Remarketing, Fleet, CPO and Affinity Programs. Along with maintaining relationships with some of Volvo's strategic partners he and his team also developed a fleet electrification strategy, an internal residual setting model, as they broadened the company's scope of sales through the creation of targeted Affinity Programs.
Earlier this year, Christopher joined TD Auto Finance (TDAF), as the Director of OEM Sales and Strategy. His responsibility in developing the growth strategy and increased penetration of the bank's OEM business is heavily reliant on the existing winning infrastructure. His role as part of TDAF's Sales Leadership Team is to leverage the existing infrastructure and optimize it to achieve the bank's ambitions in this new area of focus.
Christopher is also the founding member and currently serves as the Executive Chairman of Accelerate Auto, a not-for-profit geared towards increasing Black representation in the automotive industry. Established in 2021, the organization develops and executes on key programming built around creating awareness of career opportunities in Canada's automotive industry, the development of talent, mentorship as well as building a safe and diverse community. The organization's goal is to increase Black representation in an industry that employs one-in-seven Canadians. Accelerate Auto works with leading organizations across Canada's automotive sector's verticals to ensure all areas of the industry are positively impacted by their work.
Christopher leads a sustainable and scalable programming strategy, which has enabled the organization to build tools that are transferable to help other underrepresented groups, in order to contribute to the continuous supplementation of the workforce through diversification.